Bhool
Bhulaiyaa
3
fails
to
invoke
any
excitement,
despite
having
two
immensely
watchable
stars
Madhuri
Dixit
and
Vidya
Balan
at
its
centre,
observes
Mayur
Sanap.
After
the
painfully
bland
Singham
Again
trailer
earlier
this
week,
we
get
a
fresh
glimpse
of
another
big
Diwali
release,
Bhool
Bhulaiyaa
3.
One
thing
is
absolutely
clear:
It
is
going
to
be
face-off
between
the
runts
of
the
litter
at
the
box
office
this
festive
season.
Because
despite
the
jacked
star-cast
and
cushioning
of
an
already
established
brand
name,
BB3
looks
like
just
another
pile
of
nonsense
in
an
attempt
to
cash
in
popular
franchise.
Kartik
Aaryan
returns
as
Ruhaan/Rooh
Baba,
who
has
an
ability
to
communicate
with
spirits.
The
story
has
moved
from
Rajasthan
to
Kolkata
(to
make
space
for
mockery
of
Bengali
as
punchline?),
where
Kartik
is
invited
to
solve
the
strange
occurrences
in
a
royal
haveli.
There
begins
the
core
mystery
with
Vidya
Balan
introducing
herself
as
Monjulika.
Enter
Madhuri
Dixit,
who
also
seems
to
have
her
own
secrets.
The
trailer
hints
at
showdown
between
the
two
of
their
unresolved
business.
Meanwhile,
Kartik
does
what
he
thinks
suits
him
the
best.
He
does
the
title
track
hook-step,
mouths
a
few
comedic
lines
and
flirts
with
Triptii
Dimri’s
vacuous
character
(her
post-Animal
aimless
meandering
continues).
All
this
razzle-dazzle,
and
yet
BB3
fails
to
invoke
any
excitement,
despite
having
two
immensely
watchable
stars
Madhuri
and
Vidya
at
its
centre.
That
last
bizarre
frame
of
the
two
looking
deranged
is
a
freak-fantasia
that
would
have
been
rejected
even
by
a
campy
soap
opera!
The
only
bright
spot
here
is
the
promise
of
dance
face-off
between
the
two,
presumably
on
the
franchise’s
popular
Ami
Je
Tomar
song,
which
might
hit
the
high
points
while
giving
these
two
icons
some
gusto
they
deserve.
The
rest
of
it
looks
out
of
scale
with
a
heavy
dependence
on
digital
imagery
that
doesn’t
quite
look
right.
Even
Kartik’s
massy
act
seems
like
a
commercial
ad
for
a
B-grade
brand.
All
things
considered,
it
looks
like
Vidya,
in
her
never-been-campier
role,
is
having
most
fun
here.
Good,
someone
should!
Bhool
Bhulaiyaa
3
arrives
in
cinemas
on
November
1.
