Sanam Teri Kasam Big Hit; Loveyapa Fails

Posted on by 4indv



Sanam
Teri
Kasam
got
the
biggest
collections
ever
for
a
re-release.

IMAGE:
Mawra
Hocane
and
Harshvardhan
Rane
in

Sanam
Teri
Kasam.

It
was
a
strange
weekend
at
the
box
office.

While

Badass
Ravikumar
and

Loveyapa
were
the
new
releases
of
the
week,
there
were
a
staggering
nine
re-releases
at
theatres.

These
included

Sanam
Teri
Kasam,
Interstellar,
Padmaavat,
Bareilly
Ki
Barfi,
Jab
We
Met,
Dil
Toh
Paagal
Hai,
Bachna
Ae
Haseeno,
Kabhi
Kabhie
and

Silsila.

Surprisingly,
it’s
the
re-release
of
the
2016
film,

Sanam
Teri
Kasam,
starring
Harshvardhan
Rane,
which
brought
in
the
best
numbers
even
though
it
came
with
zero
promotion.

In
fact,
it
got
the
biggest
collections
ever
for
a
re-release.
The
weekend
numbers
came
to
Rs
15
crore*
(Rs
150*
million),
which
means
that
the
film
is
already
a
clean
hit.

IMAGE:
Himesh
Reshammiya
in

Badass
Ravikumar.


Badass
Ravikumar
benefitted
from
the
controlled
budget
of
just
around
Rs
20
crore
(Rs
200
million).

With
most
part
of
it
being
covered
by
the
sale
of
satellite
and
OTT
rights
and
music
contributing
hugely
to
the
revenues
as
well,
all
it
needs
from
theatrical
business
is
to
get
into
that
Rs
15
crore
to
Rs
20
crore
(Rs
150
million
to
Rs
200
million)
range,
which
it
will
easily
get.

The
film
did
open
well
and
though
there
wasn’t
any
growth
over
the
weekend,
the
overall
numbers
of
Rs
9
crore*
(Rs
90
million)
so
far
have
ensured
that
a
lifetime
of
Rs
15
crore
(Rs
150
million)
is
there
for
the
taking.

IMAGE:
Khushi
Kapoor
and
Junaid
Khan
in

Loveyapa.


Loveyapa
deserved
better
but
opened
very
low
at
just
Rs
1
crore*
(Rs
10
million)
and
couldn’t
see
any
growth
whatsoever.

The
Junaid
Khan
and
Khushi
Kapoor
starrer
aimed
at
the
Gen
Z
audience
but
did
not
see
many
footfalls.
Word-of-mouth
did
not
help
either.

Its
weekend
collections
closed
around
Rs
4.50
crore*
(Rs
45
million)
and
despite
the
moderate
cost
of
making,
these
numbers
will
not
take
the
film
anywhere.

IMAGE:
Anne
Hathaway
and
Matthew
McConaughey
in

Interstellar.

Amongst
the
other
re-releases,

Interstellar
did
well
with
a
weekend
of
Rs
11
crore*
(Rs
110
million).

The
remaining
saw
disastrous
collections,
and
even
their
combined
numbers
did
not
cross
Rs
50
lakh.


*Estimates.

Note:
All
collections
as
per
various
box
office
sources.

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